Sandton Convention Centre, 06 - 07 June 2018

Partners of Madex 2018

Proudly Brought To You By:

Specialised Exhibitions Montgomery

Specialised Exhibitions Montgomery offers South Africa's largest portfolio of exhibitions servicing business to business sectors of the Southern African economy. Backed by over 42 years of experience, Specialised Exhibitions Montgomery is a member of the prestigious Montgomery Group and is recognised locally and internationally as an organiser of innovative, inspiring and highly effective exhibitions that meet the needs of the industries it serves.

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Email Partner:


Everlytic is an enterprise level marketing cloud solution that is simple to use, quick to deploy, and powerful enough for the needs of large businesses. Engage your customers through fully automated, personalised email and SMS campaigns. The right message at the right time will help you build richer relationships throughout your customer journeys.

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Media Partners:

Between 10and5

Digital publishing company Between 10and5 publishes a daily website at that serves as a curated online showcase of the best that the South African creative industry has to offer across a broad range of categories: graphic design, advertising, illustration, art, fashion, film, photography and music. We only cover creative work made in South Africa or by South Africans.

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Bizcommunity is South Africa and Africa’s leading B2B website bringing a daily mix of original and quality advertising, marketing and media news coverage to a diverse audience of business drivers, opinion makers, recruiters and job seekers with the aim of building, showcasing and promoting the dynamic business communities of Africa across 20 commercial sectors – from marketing and media to HR, education, lifestyle , finance, construction and more.

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The Callsheet is Africa’s leading film industry magazine and is part of Film & Event Media, which also publishes the Filmmaker’s Guide to Africa, the Event (Africa’s leading monthly business-event’s industry magazine) and the Event Planner’s Guide to Africa.

We pride ourselves on delivering content targeted to the film industry that is newsworthy, relevant, and interesting to our readers. Since its inception, The Callsheet has grown to become the most read printed trade publication for the African film industry.

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Fast Company SA

The most progressive business media brand in the world and the USA Magazine of The Year 2014 has a local South African edition. Fast Company inspires a new breed of innovative and creative thought leaders who are actively inventing the future of business. With engaging narratives as informative as they are entertaining, Fast Company motivates fans to think beyond traditional boundaries, lead proactively, and most importantly, embrace change.

The South African edition runs along the same themes as the USA; 60% of the content is South African and 40% is global. For the first time, the South African market now has the opportunity to read exclusive interviews with the CEOs of Facebook, Amazon, NIKE, Google and the top international and local trend-setters across a broad spectrum of industries. South Africans have been crying out for a younger, hipper business title - and now they have one!

This is more than a magazine, it is a movement. Go out and embrace disruptive innovation.

Visit Website covers adland and marketing without fear or favour. The result? A fresh, independent and investigative view of southern Africa’s changing comms landscape and a must-read for top-level advertising, marketing and media execs. Daily news; newsletter twice a week.

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The publication offers news from venues, service and travel providers; opinions and comment from industry role-players; special reports, trends and innovative ways of doing business.

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NEX Media

Nex Media readers are the decision-makers, the movers and shakers behind this multi-billion rand marketing sector. They represent some of the biggest companies in the country. The majority of our readers are individuals with large, dedicated budgets allocated to direct marketing across a growing range of media channels which include: addressed & unaddressed mail, television, telemarketing, online, newspaper inserts, co-op mail, flyers, digital radio, interactive kiosks, guided voicemail and more. It connects like-minded, multi-national business associates and provides benefits including global marketing news, top-level editorial coverage and commentary.

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Association Partners:

AAXO - The Association of African Exhibition Organisers

The Association of African Exhibition Organisers (AAXO) was formed to provide a collective platform of address and representation for professional exhibition organisers throughout Africa. AAXO aims to promote the industry, encourage people to invest and participate in exhibitions, and give members the tools and resources to run successful exhibitions.

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EGF - The Event Greening Forum

The Event Greening Forum (EGF) is a non-profit organisation that promotes sustainability within the events sector, including conference, exhibition and event organisers; destination management companies; venues and accommodation; event suppliers and service providers; the public sector; and non-profit entities. This objective is achieved through membership opportunities, training and educational events, and keeping an engaging with government.

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SAFREA - Southern African Freelancers' Association

SAFREA is the Southern African Freelancers' Association. We advocate for and support freelance workers in the communications industry, and provide resources, tools, training and networking to strengthen freelance careers.

"SAFREA: Where media professionals and their employers gather to build a better freelance industry."

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Social Media Partner:

Chat Factory

Specialialising in Social Media Strategy, Online Event Engagement & Community Management.

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Speaker Partner:


Co-owned by one of South Africa’s most outspoken and controversial comics, John Vlismas, and seasoned management executive Taffia Keight, Whacked now incorporates an artist/speaker booking agency, exclusive talent management and an expanding production division.

Begun in a spare bedroom in 1997, Whacked now books hundreds of appearances annually, produces theatre and television and provides management to eight leading SA comedians.

If you have a project that requires comedy, music or a keynote speaker, our talent division will assist you finding the right talent for your event/campaign or project as well as your budget.

Our team includes specialists in the areas of comedy, music and business keynote addresses. Our team will take your brief in exact detail and revert with relevant options, availabilities and pricing within a rapid turnaround time.

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Official Airline Partner:

SAA - South African Airways

SAA is committed to provide delegates attending the Madex 2018 a discount offering ranging from 5 – 18% per point of sale, off its lowest published airfares on the services of SAA subject to the relevant class availability for international and regional market related airfares. This excludes all SAA code share flights as well as the domestic routes serviced by either SA Express or South African Airlink or Mango. These air fares will only be applicable for travel 14 days prior and/or after the official event dates. South African Airways looks forward to welcoming all Madex delegates on board our flights and to offer our warm South African hospitality!

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Sandton Convention Centre

  • Maude Street, Sandton
  • Johannesburg, Gauteng
  • South Africa
Show Times

Show Times

  • Wednesday - Thursday
  • 9am - 5pm